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NIVEA - Never Walk Alone
Never Walk Alone aims to promote change in young boys, encouraging them to communicate their feelings at an eary age in an effort to prevent mental health issues in male adults. Prodigious UK partnered with Liverpool Football Club under 8’s boys team to cast local children in this moving film.
Prodigious Role: Production
Campaign Name: Never Walk Alone
Client: NIVEA
Agency: Digitas UK
Production: Prodigious